Dynamic Brand Identity
08
Mar, 2021
COURSE DESCRIPTION
This course is intended for learning branding identity. Branding requires a coherent strategy. Brand identity, at its core, is designing the brand expressions in a way that defines all aspects of the brand. A brand identity is what makes a brand unique. It sets it apart from its competitors based on its brand personality.
CERTIFICATION
Upon completion of the program and final exam, students will be presented with a Certificate of Completion that can be uploaded from the course.
LEARNING OUTCOMES
- Understand the strategic principles of brand design for companies
- Understand the difference between branding and dynamic branding
- Acquire a clear understanding of brand identity design process
- Understand the characteristics of a good dynamic brand that effectively communicates your brand and can engage the target audiences
Instructor
21 Century Education
Professor, author and entrepreneur, Dr. Coltea is a recognized thought leader who served in a variety of leadership positions and spent much of his professional career in business.